Nonprofit Challenges Archives - Nonprofit Marketing Academy

Integrated Nonprofit Marketing: What It Is—And Why It’s Different from Traditional Marketing

Audience-Centered Content, Nonprofit Challenges, Revenue-Generating Programs

In a world where attention is the most valuable currency, nonprofits face the tough challenge of standing out—with fewer resources than their for-profit counterparts. That’s why a growing number of mission-driven organizations are shifting…

Top 10 Current Challenges for Nonprofit Fundraising Development Officers (with Tools to Help)

Audience-Centered Content, Nonprofit Challenges, Nonprofit Operations

In today’s nonprofit landscape, fundraising development officers face mounting pressure to engage donors, meet revenue goals, and deliver impact — all while navigating an increasingly complex environment. Below are 10 of the most urgent…

Winning First Impressions: How New Nonprofit Development Officers Can Build Strong Donor and Community Connections

Audience-Centered Content, Nonprofit Challenges, Nonprofit Operations

Stepping into the role of a nonprofit development officer is both exciting and challenging. Your ability to build strong relationships with donors, stakeholders, and the community will directly impact your organization’s ability to fulfill…

How To Attract the Right Nonprofit Audience

How To Attract The Right Audience To Your Nonprofit

Audience-Centered Content, Building Your Audience, Nonprofit Challenges

One of the biggest mistakes marketers can make with nonprofit marketing is following a one-size-fits-all strategy. Yes, we are strapped for time. Many nonprofits are working with limited staff. Most are trying to do more with a limited budget.…

How To Reconnect With Your Nonprofit’s Past Donors

Building Your Audience, Content Creation, Nonprofit Challenges

Every nonprofit loses a donor or donors at some point. Sadly, some donors leave because we didn't do a good job keeping them engaged. Maybe this was caused by lack of staff, or high turnover, or poor nonprofit marketing practices, or just simply…

How to get the Leadership and the Board Engaged with Nonprofit Marketing

Board Member Development, Measurement and ROI, Nonprofit Challenges, Strategy

Years ago, while serving as a board member for a small local nonprofit, I witnessed what frustrates many nonprofit marketers and fund developers. We were in a board meeting, and the CEO introduced the new development officer. After which, the…

How to Increase your Nonprofit’s Overhead Budget

Announcements, Content Creation, Measurement and ROI, Nonprofit Challenges

Every budget planning season nonprofit leaders have a choice to make. Do we spend what we need on overhead expenses? Or, do we spend what looks good? Many choose the latter, but that is neither a wise choice nor a necessary choice. The…

Lift Off: Where to start with Nonprofit Marketing

Board Member Development, Nonprofit Challenges, SEO and Nonprofit Marketing, Strategy

Your nonprofit marketing plan is an important first step to creating the face and voice of your nonprofit. All of your collateral, from your website to your brochures, to event flyers, to social media, to emails and everything in between, creates…

The Ultimate Approach To Nonprofit Storytelling, Plus Free Tools

Audience-Centered Content, Content Creation, Nonprofit Challenges

Nonprofits rely heavily on storytelling for business success. We share our stories with board members so they, in turn, can share our important work with their networks. Our stories about our programs and initiatives help prove the…

Three Important Stories Nonprofits Forget To Tell

Audience-Centered Content, Nonprofit Challenges, SEO and Nonprofit Marketing

Successful nonprofit marketing is all about storytelling. The most common stories use compelling content to capture the outcomes of programs and services. But sometimes there are gems hidden deep within your nonprofit operations. Below are three…

50 Free and Low-Cost Nonprofit Marketing Tools and Technology

Content Creation, Nonprofit Challenges

With all the challenges of nonprofit marketing, it's a good idea to have a strong arsenal of tools to help accomplish your goals. The Nonprofit Marketing Academy has compiled an extensive collection of helpful free and low-cost nonprofit marketing…

Five Free Nonprofit Webinars and Trainings To Increase Revenue

Nonprofit Challenges, Revenue-Generating Programs

What's the biggest challenge you are facing with your nonprofit? There's a training for that! The best marketing in the world won't be effective if there are pressing issues deteriorating the overall nonprofit operations. For this reason,…