How to get leadership buy-in

How to get the Leadership and the Board Engaged with Nonprofit Marketing

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Years ago, while serving as a board member for a small local nonprofit, I witnessed what frustrates many nonprofit marketers and fund developers. We were in a board meeting, and the CEO introduced the new development officer. After which, the…
Where to start with nonprofit marketing

Lift Off: Where to start with Nonprofit Marketing

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Your nonprofit marketing plan is an important first step to creating the face and voice of your nonprofit. All of your collateral, from your website to your brochures, to event flyers, to social media, to emails and everything in between, creates…
Board Fundraising Challenges

Is your nonprofit board set up for fundraising failure?

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Board fundraising tops the list of challenges for both nonprofits and their board members. Although not intentional, many nonprofits may inadvertently set up board members to fail with fundraising. To gauge if your board members have what…
Increase Sponsor Revenue

How To Build A High-Revenue Sponsor Program For Your Nonprofit

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"Please, help us get more event sponsors!" That's the plea we hear most often from nonprofit leaders to their board members. Nonprofit leaders, board members, and marketers face a tough challenge with securing event sponsors. Much of the…

How To Gain Board Member Buy-In For Major Programs

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Is your nonprofit leadership team searching for new revenue streams to balance fundraising efforts? Module One of the Integrated Nonprofit Marketing certification course points to eLearning as one of five new viable revenue streams for nonprofits.…